What is that Shopify thing everyone is talking about?
For those of you unfamiliar with Shopify, it is an eCommerce platform that involves designing, customizing, and managing your webshop across multiple channels. Shopify empowers millions of businesses in countries around the world, including brands like Unilever, Kylie Cosmetics, KKW Beauty, Red Bull, and more.
There are many benefits to using the Shopify platform: it's easy to customize, it's built for optimization, and the store's maintenance is relatively easy to use. Plus, you can customize your webshop with over 5000 apps that integrate directly with Shopify. Some of the apps are free or have a free version or trial while others cost a smaller subscription fee each month.
Mirror, mirror on the wall, which Shopify app is the greatest of them all?
As there are thousands of different and useful apps in the Shopify App Store this can at times be a jungle to get lost in! This article will present our suggestions and recommendations for apps to significantly improve your Shopify eCommerce online store in simple ways.
Don’t get carried away!
As it is important not to get carried away installing and implementing too many apps and cool features as this can affect your webshop’s performance and speed score negatively we will stick to mentioning just 5 apps in this article - but if you implement these you will be good to go and ready for more conversions.
And if you’ve already got those conversions running make sure to read about our exclusive bonus feature at the end - this is something you wouldn’t want to miss out on!
But first, let us present to you app no. 1:
At Wedoio we love automation! So we will have to mention this app that helps you automate your E-mail marketing - a perfect and cheap way of building trust and creating sales.
Feature:
Drives sales on autopilot. This app recovers abandoned carts, helps reactivate lost customers, and keeps them engaged throughout the customer journey. The Omnisend app uses both e-mails, SMS, and Push notifications to send automated messages to your customers keeping them engaged and interested in your products.
Except for this, the app also uses smart segmentation which helps target the messages based on the individual customer’s data. So if you are ready to take your e-mail marketing to the next level, focusing on your warm audience, this is the app for you!
Benefits:
This app promotes itself as “sell while you sleep” which means that it uses pre-built automation workflows to get the feature up and running requiring minimum effort from you. It uses pre-built automated workflows for example welcome e-mails to new subscribers, Cart Abandonment, Customer feedback and product reviews, and much more. This means that you can increase your sales without increasing your workload - something we at Wedoio are experts in and love to see!
Price:
This app has a Free Plan available with the possibility of upgrading to get more features - as a start, you will be fine using their free version.
SEO is a great way to improve your store’s conversion rate and generate free traffic to your website. But are you not an expert in SEO, Broken links, JSON-LD Schema, and Alt texts? Don’t worry, with this app you can easily boost your ranking and traffic including scanning and fixing SEO issues.
Feature:
All-in-one SEO app. This Shopify app contains everything you need for your webshop’s SEO strategy. It optimizes your store with Google best practices to ensure that you will be easy for potential customers to find via Google. This app helps you with everything from meta titles, descriptions, alt texts, checking for broken links, search console, and so much more. You can also use it to scan your website for critical SEO issues where this app will provide you with solutions of how to fix it including training videos, and support.
Benefits:
SEO is a big part of the marketing strategy for modern eCommerce webshops and it can take time to obtain the necessary knowledge to not mention the time you will spend improving your page’s SEO. The biggest benefit of this app is that it makes it easier for you to optimize your website’s SEO without being an expert. You ensure that you haven’t missed any important SEO issues. With an improved SEO ranking you will get increased traffic which also means increased sales.
Price:
This app has a free plan available that provides you with all the basic SEO features. If you want full SEO coverage they have a paid subscription of $20/month where they offer a 14-day free trial. This money can be a good investment if you are not already an SEO expert!
Once the customer bought your product and the order is shipped, they will most likely be walking around at home awaiting the parcel. Many customers contact customer service for order updates and delivery information - especially if the order somehow is delayed. Having an app enabling your customers to track their orders and find the information themselves is a great service and furthermore, it will save your customer service team a lot of time which means you also reduce the costs.
Feature:
The AfterShip app automatically imports all of your tracking numbers to have all of the current tracking info for your webshop’s orders in one place. It also enables you to easily add a “Track your order” page to your website so your customers will be able to search for their order using the tracking number provided in the order confirmation e-mail. You will be able to add your company’s logo to this page including tracking if all deliveries are being delivered on time. This can make a huge but effortless extra service for your customers and also enhance trust and transparency.
Benefits:
AfterShip is very easy and fast to install and doesn’t require coding skills. The app aims to give the customers a branded experience so the tracing page will blend in with your brand and website. This app also works well with Klaviyo (a well-known E-mail marketing tool) where you can choose between 7 different notification triggers to boost sales and engagement through e-mail and SMS. All in all a very handy, easy, and practical app with great service and support that will keep your customers informed and up to date.
Price:
This app has a free plan available which will be sufficient for any webshop receiving less than 50 orders per month. If you receive more orders than this, you will have to upgrade to a paid plan which starts from $11/month and up (depending on how many features you want). But this app will for sure give you less work when it comes to customer service and responding to messages - a smaller workload (something that is sweet music to our ears).
Want to add a bit of automated magic to your eCommerce webshop? This app is simply “Automagic”. Studies show that around 15 to 40% of all online purchases are returned and handling returns can be an extra burden to your workload. But what if you had an app that automatically creates returns, refunds, and prints labels?
Feature:
This app will automatically generate your own branded portal to implement on your website. Here, customers will create returns and choose between refunds using the original payment method, gift card refunds, or exchange with other products. Especially the two last ones (gift card refunds and exchanging) will be a big advantage as that provides the opportunity of keeping the customer’s money within your company.
Furthermore, this app can auto-generate and print labels for different carriers, and create smart rules to personalize the return experience.
Benefits:
With this app, you can really get work done automatically, relieve your customer service team, and improve the customer experience significantly. Not to mention that you get extra opportunities to keep the customer financially invested by providing several return options. The app is automatically adjusted and branded to your store with seamless integration. Furthermore, they promise that you will be able to set up a magical return experience for your customers in less than 10 minutes. At Wedoio we also love saving time and working smarter (read more about why further down).
Price:
Return Magic offers a 30-day free trial to test their automated magic and after this, the subscription fee is $10/month.
This is the last app we’ll present for you today - and what better way to end than with a completely free app? You have probably heard it before: Social Proof is important and can make a huge impact on your sales. People are social animals and tend to do as the majority. With this app you will easily be able to add social proof to your webshop and showing positive customer reviews will encourage others to buy your product as well and increase confidentiality.
Feature:
Provide your customers with the opportunity of leaving a product review to increase the sales of reviewed products. Publish, hide, and manage reviews easily to keep an eye on your social proof. This can also improve your SEO results as this app gives you the opportunity to add SEO-friendly review scores to your Google search results. All in all an easy and free way of adding social proof to your website boosting your sales and confidentiality.
Benefits:
This app has a fully customizable design and works great with any Shopify Theme. The layout and design of the reviews will automatically match the look of your store. You can also edit the layout, text, and colours without having knowledge about HTML coding. It also provides the option of importing or exporting your reviews as a spreadsheet (CSV) which makes it easy to import reviews from your former website etc...
Price:
As mentioned above this app is completely free so there is no excuse to not give it a go.
Want to work harder or just smarter? We chose smarter
Except for the variety of Shopify Apps, you can also find useful integrations and use them to optimize your Shopify store for automation - imagine getting work done for you all automatically! (Yes, you don’t even have to move a finger). All the extra time you suddenly get can be used to focus on scaling and increasing your conversions even more or if you prefer; lying at the beach sipping a cocktail.
Sounds too good to be true? We’ll explain it to you right here:
The Uniconta Integration for Shopify eCommerce webshops
If you are a Shopify webshop owner and haven’t yet heard about Shopify integration, then listen closely because this could save you a lot of time, hard work, and increase your profit significantly!
Uniconta is a modern cloud-based ERP system that keeps track of finances, inventory, projects, production, and logistics. It is designed for small and medium-sized companies to help them become more digital and boost their progress. All of the information that you provide to Uniconta is safely stored in the cloud, and it’s always accessible in real-time.
Wedoio's Shopify - Uniconta integration allows you to automatically transfer your products, customers, and all of the orders from your webshop directly to Uniconta. By subscribing to this easy and simple Shopify integration process, you save a lot of time and nerves managing your webshop.
The most important thing here is that you focus on your business and not on detailed finances and documentation. Save time - save money, it’s a sure thing.
Have no fear, Wedoio is here!
Wedoio is always here to help answer questions and provide you with the necessary information about our integration and automation solutions. Our goal is to make everything easier for you by optimizing your eCommerce webshop for automation - increasing your sales but reducing the workload with automation of workflows. Simple, safe, and easy!
You are always welcome to contact us if you have any questions or to book a meeting to discuss our smart solutions. You can also read more about Wedoio’s integrations. We will guide and assist you throughout the entire process. Talk to you soon!
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Uniconta is a modern cloud-based ERP system that keeps track of finances, inventory, projects, production, and logistics, which helps your business become more digital. It provides time savings on your daily routines, searches, document retrieval, and business management. All of your data and documents are safely stored and always accessible in the Uniconta cloud. |
Although it is a standard ERP system, it is structured flexibly so that you can customize the solution with your own fields, tables, and screens. This means that you do not have to depend on your desire for change to fit in with other companies.
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Wedoio gives any business an opportunity for easy and simple Uniconta integration and automation solution. This includes integration of all data from WooCommerce, Shopify, Magento 2, and other webshops directly to Uniconta, without losing any information during the process |
By subscribing to this easy and simple integration process, you save a lot of time managing your webshop. The most important thing here is that you focus on your business and not jump between different systems. Save time - save money, it’s a sure thing. You get stuff done automatically. |
